Boots

Pharmacy CampaIgn

A campaign to promote Boots health & pharmacy services

Role Lead Designer | Location UK | Year 2025

This initial concept used the Pharmacy label as a device to hold the copy, a paper texture was used to replicate the pharmacy paper bags and layouts we kept minimal and clean.

Concept layouts for door drop and print ads

The final work ended up being less minimal as the client wanted to hero the imagery to feel friendlier, but the pharmacy label element was kept.